Anna Maria


Specialist in human resources and coach for executives.

Prof. Dr. Mag. (Rer. Soc. Oec.) Anna Maria Pircher-Friedrich is a lecturer at the University of St. Gallen, business administration department, speaker at the Management Center Innsbruck and lecturer at the Open Mind Academy Zurich.

Based on the ideas of the well-known Viennese neurologist Prof. Dr. Dr. (multipl. h.c), she developed a sustainable management concept that combines human dignity with economic effectiveness and efficiency.

As an internationally sought-after lecturer and seminar leader, she has been training and coaching executives from business, schools and hospitals for over 30 years.

She is the recipient of the Teaching Award in Gold from the ZfU - International Business School Thalwil / Zurich. There are numerous publications and specialist books by her.