Prof.

Maja
Göpel

Sustainability

As a political economist, she deals with sustainability issues at the intersection between business, politics and society.
(Image: ©Jelka von Langen)

The political economist Maja Göpel is Scientific Director at THE NEW INSTITUTE in Hamburg. It deals with sustainability issues at the interface of business, politics and society and has become a widely heard voice in public discourse. Her book Rethinking Our World was in the top ten bestseller lists for months in 2020. From 2017 to 2020, Göpel was Secretary General of the German Government's Advisory Council on Global Change (WBGU), a body that advises the government on shaping global transformations towards sustainability.

Previously, she headed the Berlin office of the Wuppertal Institute for Climate, Environment and Energy and, as Director Future Justice at the World Future Council, introduced concepts for strengthening the interests of future generations in EU and UN processes. In 2019 Maja Göpel was appointed honorary professor at the Leuphana University of Lüneburg. She is a member of the Club of Rome, the World Future Council, the Balaton Group and the German Sustainable Development Solutions Network and co-initiator of the “Scientists for Future” initiative.